Pinterest & Shopify Growth Marketing for E-Commerce
Combine Shopify store optimization with Pinterest marketing to drive consistent, high-intent traffic to your store.
About This Course
Syllabus PDFThis course sits at the intersection of store optimization and traffic generation, teaching you how to prepare a Shopify store for growth and then drive qualified visitors to it using Pinterest, a uniquely high-intent platform for e-commerce and lifestyle brands.
You'll optimize a sample store's product pages and collections for conversion, then build a Pinterest content and ads strategy from scratch, including organic pinning, Rich Pins, and paid Pinterest campaigns tied directly to Shopify product feeds.
This course is ideal for Shopify store owners, e-commerce marketers, and freelancers who want to offer a specialized growth service that goes beyond generic social media advice.
By the end, you'll have a repeatable playbook for connecting Shopify and Pinterest, and the skills to run and measure Pinterest campaigns that turn browsers into buyers.
Curriculum
5 modules · 12 lessons · 4 hours total
- Conversion-Optimized Product PagesPreview22 min
- Collection Page Strategy18 min
Your Instructors
Priya Nair
Growth Marketing Lead
Priya has managed performance marketing budgets exceeding $10M across Meta, Google, and Pinterest for e-commerce and SaaS brands. She previously led growth at a direct-to-consumer skincare company, taking it from a regional label to a nationally recognized brand. Priya teaches with a strict focus on measurable outcomes: real campaigns, real dashboards, real decisions.
Sofia Reyes
Product Design Director
Sofia has led design teams at two venture-backed startups and worked as a freelance consultant for e-commerce brands rebuilding their online storefronts. She's designed and shipped over 40 production interfaces, from onboarding flows to full design systems, and is a strong advocate for research-driven, accessible design. Sofia also builds Shopify and WordPress storefronts for clients as a side practice, giving her a practical, business-first design perspective.